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Houseplant Ltd Replants Horticulture Rules, Sparking 200% Growth with Founder Built Tech

Houseplant Ltd is revolutionising the UK horticultural retail industry with proprietary in-house technology that streamlines plant logistics and inventory.

DEVON, UK / ACCESS Newswire / July 1, 2025 / A Devon based, female-led company is radically reshaping the UK's horticultural retail landscape, with 200 percent year on year growth by replacing traditional nursery models with sophisticated, in house technology. Houseplant.co.uk, founded by Director Rebecca Tapper, has rapidly emerged as a dominant force in the online plant market, a success underscored by over 4200+ glowing online reviews.

The company's dramatic growth in a sector often resistant to change was born from necessity and a fact finding trip to Holland. Frustrated by the challenge of sourcing a diverse range of high quality plants and managing the complex logistics of living inventory, Rebecca travelled to the heart of European horticulture to observe the entire supply chain, from grower to delivery.

She identified a critical gap: the disconnect between the superb quality of specialist growers and the often fragmented, manual systems used for stock management and distribution. The experience became the catalyst for a major strategic investment in technology. Returning to Devon, Rebecca spearheaded the development of a bespoke software solution to streamline the entire business.

A houseplant ‘plant passport'

This proprietary platform now handles every critical process: from ordering, intricate stock input, stock rotation and real time inventory management to the automated generation of DEFRA compliant Plant Passports and final dispatch logistics. It provides the digital backbone that allows a small team in Devon to manage a vast, perishable inventory and compete with established, decade old businesses.

"My passion has always been for the plants themselves. The challenge was how to share that love on a national scale without ever compromising on quality or plant welfare," explains Rebecca Tapper, Director. "We realised the answer wasn't just to work harder, but smarter. Our technology is the bridge we built to connect our horticultural passion directly to our customers' homes, ensuring every plant's journey is a safe and healthy one."

This strategy has proven immensely successful. The platform's efficiency has enabled the company to offer hundreds of different species of indoor plants, from common household favourites to rare collector specimens, to a national customer base. The validation of this model is found in their thousands of excellent customer reviews on Trustpilot and Google, where customers frequently praise the quality of the plants and the reliability of the service.

By engineering a solution to the industry's logistical hurdles, Houseplant.co.uk has not only cultivated a thriving business but also set a new benchmark for how modern horticultural companies can grow.

About Houseplant.co.uk

Founded in Devon by Director Rebecca Tapper, Houseplant.co.uk is one of the UK's leading online plant retailers. The female led company has pioneered a technology driven approach to horticulture, developing proprietary software to manage a huge range of high quality houseplants. With a commitment to biosecurity, customer satisfaction, and making plant ownership accessible, the company has delivered over 250,000 plants to happy customers across the UK.

Media Contact:

Contact Person: James Flynn
Email: james@houseplant.co.uk
Phone: 07464979214
Website: https://www.houseplant.co.uk
Address: Unit 5, Yalberton Tor Industrial Estate, Alders Way, Paignton, Devon, TQ4 7QL, GB

SOURCE: Houseplant.co.uk



View the original press release on ACCESS Newswire

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