SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

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                                    FORM 8-K

                                 CURRENT REPORT

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                       Pursuant to Section 13 or 15(d) of

                       the Securities Exchange Act of 1934



        Date of Report (Date of earliest event reported): March 24, 2003


                                  TIFFANY & CO.

             (Exact name of Registrant as specified in its charter)



          Delaware                       1-9494                 13-3228013
 (State or other jurisdiction of  (Commission File Number)   (I.R.S. Employer
        incorporation)                                    Identification Number)


  727 Fifth Avenue, New York, New York                             10022
(Address of principal executive offices)                        (Zip Code)




Registrant's telephone number, including area code:  (212) 755-8000










Item 5.     Other Events.

On March 24, 2003, Registrant issued the following press release announcing the
election of Jon M. King to the post of senior vice president - merchandising:

                        TIFFANY'S BOARD ELECTS JON KING
                    AS SENIOR VICE PRESIDENT - MERCHANDISING

NEW YORK, March 24, 2003 - Tiffany & Co.  (NYSE-TIF)  reported that its Board of
Directors  has  elected  Jon M.  King to the post of  senior  vice  president  -
merchandising.  Mr. King, 46, has held increasingly responsible positions in the
Merchandising  Division  since joining  Tiffany in 1990 as a jewelry  buyer.  He
assumed  full  responsibility  for  product  development  in 2002 as group  vice
president.

In  his  new  role,  Mr.  King's   responsibilities   include  Tiffany's  demand
management,  category  management/assortment  planning and product design areas.
His promotion follows the recent resignation of Linda Hanson, who had previously
held that title.

Michael  J.  Kowalski,  chairman  and  chief  executive  officer,  said,  "Jon's
leadership of Tiffany's product development efforts has contributed immensely to
our  success  over the years.  We are  fortunate  to have a merchant  with Jon's
creativity and strategic vision at the helm of our Merchandising Division."

Tiffany & Co. is the  internationally  renowned jeweler and specialty  retailer.
Sales are made  primarily  through  company-operated  TIFFANY & CO.  stores  and
boutiques in the Americas,  Asia-Pacific and Europe.  Direct Marketing  includes
Tiffany's Business Sales division,  Internet and catalog sales. Specialty Retail
primarily includes the retail sales made in Little Switzerland,  Inc. stores and
also  includes  consolidated  results  from other  ventures now or in the future
operated  under  non-TIFFANY  &  CO.  trademarks  or  trade  names.   Additional
information  can be found on  Tiffany's  Web site,  www.tiffany.com,  and on its
shareholder information line (800) TIF-0110.


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                                    SIGNATURE

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                              TIFFANY & CO.


                                      BY:     /s/ Patrick B. Dorsey
                                              ________________________________
                                              Patrick B. Dorsey
                                              Senior Vice President, Secretary
                                              and General Counsel
March 24, 2003