G&S Business Communications (G&S), an award-winning, integrated marketing communications agency that helps innovative companies change the world, is excited to announce its expansion into the Landscaping & Outdoor Living market. With its proven record of delivering award-winning campaigns to clients within this industry and other B2B and B2C markets, G&S is poised to bring its innovative strategies and creative solutions to additional companies within this segment.

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Lyndsey Newnam, vice president, will lead the Landscaping and Outdoor Living market segment at G&S Business Communications. (Photo: Business Wire)

“Product and service innovation are the vanguard of this new era of landscaping and outdoor living,” said Steve Halsey, Chief Growth Officer of G&S Business Communications. “Brands must reimagine how to simultaneously address the demand for greater environmental responsibility and technological prowess. Our G&S team has proven expertise in helping industry-leading brands grow their business and tell their stories of creating a greener, more harmonious world, guided by innovation, responsibility and an unwavering commitment to excellence."

With its new focus on the Landscaping & Outdoor Living segment, G&S will offer a comprehensive range of services designed to meet the unique needs of businesses in this industry including:

• Branding & Purpose
• Creative & Storytelling
• Corporate Reputation & ESG
• Digital Marketing & Insights
• Employee Engagement
• Market Research & Consulting
• Media Relations
• Media Planning & Buying

“After more than a decade serving this industry, we know the pros, we know the media, we know the industry needs,” says Lyndsey Newnam, vice president at G&S. “From battery-powered mowers to beneficial insects, we’ve successfully partnered with a myriad of global brands, and we know the unique needs of golf course superintendents, landscapers, pest management professionals, ornamental growers, contractors and beyond. In a world overwhelmed by information, we believe in the power of integrated communications to help brands strategically reach these professionals and consumers in consistent, creative and impactful ways.”

G&S is currently accepting new clients in the Landscaping & Outdoor Living market and invites businesses who are seeking to launch a new product or service, create a stronger brand, secure media coverage, transform its digital communications or optimize strategic marketing plans to explore more at www.gscommunications.com/landscapeoutdoor or contact them for a consultation.

About G&S Business Communications

G&S Business Communications is a global independent business communications firm headquartered in New York City, with offices in Chicago, Illinois; Raleigh, North Carolina; and Basel / Zurich, Switzerland. The agency helps innovative companies change the world, specializing in business communications across Advanced Manufacturing & Energy, Agribusiness, Financial & Professional Services, Healthcare & Wellness, Home & Building and Landscaping & Outdoor Living. The firm's global network extends across more than 50 countries through its PROI Worldwide partnership. Learn more at www.gscommunications.com.

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