Shopkick Takes $15 Million From Greylock Partners – Reid Hoffman Loves This Company

Shopkick , a startup that's focused on bridging the real world shopping experience with mobile, just closed a rather large $15 million round of funding from Greylock Partners . Partner Reid Hoffman , who is also an individual investor in the company, is already on the board of directors. The company had previously raised $5 million from Hoffman and Kleiner Perkins Kaufield & Byers . Kleiner participated in this round of financing as well.