Ownership Submission
FORM 3
 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  Cooper John W
 2. Date of Event Requiring Statement (Month/Day/Year)
08/07/2012		 3. Issuer Name and Ticker or Trading Symbol
Bloomin' Brands, Inc. [BLMN]
(Last)
(First)
(Middle)
2202 NORTH WEST SHORE BLVD, SUITE 500		 4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
EVP & Pres. of Bonefish Grill
 5. If Amendment, Date Original Filed(Month/Day/Year)
(Street)

TAMPA, FL 33607		 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)		 2. Amount of Securities Beneficially Owned
(Instr. 4)		 3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)		 4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock 100,000
D
 

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)		 2. Date Exercisable and Expiration Date
(Month/Day/Year)		 3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)		 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)		 6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option (right to buy) (1)   (2) 04/06/2020 Common Stock 254,000 $ 6.5 D  
Stock Option (right to buy) (1)   (3) 04/06/2020 Common Stock 8,542 $ 6.5 I By wife

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Cooper John W
2202 NORTH WEST SHORE BLVD
SUITE 500
TAMPA, FL 33607		       EVP & Pres. of Bonefish Grill  

Signatures

/s/ Kelly Lefferts, as Attorney-in-Fact 08/07/2012
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) On April 6, 2010, the reporting person and his wife were granted replacement stock options with an exercise price of $6.50 in exchange for outstanding stock options with an exercise price of $10.00 per share. The original stock options were cancelled. Under the exchange program, the vested portion of the eligible stock options as of the grant date of the replacement stock options were exchanged for stock options that were fully vested. The unvested portion of the exchanged stock options were exchanged for unvested replacement stock options that vest and become exercisable over a period of time that is equal to the remaining vesting period of the exchanged stock options, plus one year, subject to the participant's continued employment through the new vesting date.
(2) This option is a replacement stock option and the remaining unvested portion vests in four equal installments beginning on October 25, 2010.
(3) This option is a replacement stock option and the remaining unvested portion vests in four equal installments beginning on June 14, 2010.

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