Edgar Filing: HOAG JAY C

Ownership Submission

FORM 4

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940

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(Print or Type Responses)

1. Name and Address of Reporting Person ^*

HOAG JAY C

2. Issuer Name and Ticker or Trading Symbol
TechTarget Inc [Z]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

__X__ Director	__X__ 10% Owner
_____ Officer (give title below)	__X__ Other (specify below)
May be part of 13(g) group

(Last)

(First)

(Middle)

C/O TECHNOLOGY CROSSOVER VENTURES, 528 RAMONA STREET

3. Date of Earliest Transaction (Month/Day/Year)
07/19/2011

(Street)

PALO ALTO, CA 94301

4. If Amendment, Date Original Filed(Month/Day/Year)

6. Individual or Joint/Group Filing(Check Applicable Line)
___ Form filed by One Reporting Person
_X_ Form filed by More than One Reporting Person

(City)

(State)

(Zip)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned

1.Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1.Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Class A Common Stock	07/19/2011		C⁽¹⁾		2,202,081 ⁽¹⁾	A	⁽¹⁾	2,202,081	I	TCV V, L.P. ⁽²⁾
Class A Common Stock	07/19/2011		C⁽¹⁾		42,358 ⁽¹⁾	A	⁽¹⁾	42,358	I	TCV Member Fund, L.P. ⁽³⁾
Class A Common Stock	07/19/2011		C⁽¹⁾		330,167 ⁽¹⁾	A	⁽¹⁾	2,532,248	I	TCV V, L.P. ⁽²⁾
Class A Common Stock	07/19/2011		C⁽¹⁾		6,498 ⁽¹⁾	A	⁽¹⁾	48,856	I	TCV Member Fund, L.P. ⁽³⁾
Class A Common Stock	07/19/2011		C⁽¹⁾		1,468,520 ⁽¹⁾	A	⁽¹⁾	4,000,768	I	TCV V, L.P. ⁽²⁾
Class A Common Stock	07/19/2011		C⁽¹⁾		28,856 ⁽¹⁾	A	⁽¹⁾	77,712	I	TCV Member Fund, L.P. ⁽³⁾

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
	Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.		SEC 1474 (9-02)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)

1. Title of Derivative Security
(Instr. 3)

2. Conversion or Exercise Price of Derivative Security

3. Transaction Date (Month/Day/Year)

3A. Deemed Execution Date, if any (Month/Day/Year)

4. Transaction Code
(Instr. 8)

5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)

6. Date Exercisable and Expiration Date
(Month/Day/Year)

7. Title and Amount of Underlying Securities
(Instr. 3 and 4)

8. Price of Derivative Security
(Instr. 5)

9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)

10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)

11. Nature of Indirect Beneficial Ownership
(Instr. 4)

Code

(A)

(D)

Date Exercisable

Expiration Date

Title

Amount or Number of Shares

Series A Preferred Stock

⁽¹⁾

07/19/2011

C⁽¹⁾

7,443,035

⁽¹⁾

Class A Common Stock

2,202,081 ⁽¹⁾

$ 0 ⁽¹⁾

TCV V, L.P. ⁽²⁾

Series A Preferred Stock

⁽¹⁾

07/19/2011

C⁽¹⁾

143,171

⁽¹⁾

Class A Common Stock

42,358 ⁽¹⁾

$ 0 ⁽¹⁾

TCV Member Fund, L.P. ⁽³⁾

Series B Preferred Stock

⁽¹⁾

07/19/2011

C⁽¹⁾

1,115,967

⁽¹⁾

Class A Common Stock

330,167 ⁽¹⁾

$ 0 ⁽¹⁾

TCV V, L.P. ⁽²⁾

Series B Preferred Stock

⁽¹⁾

07/19/2011

C⁽¹⁾

21,964

⁽¹⁾

Class A Common Stock

6,498 ⁽¹⁾

$ 0 ⁽¹⁾

TCV Member Fund, L.P. ⁽³⁾

Series C Preferred Stock

⁽¹⁾

07/19/2011

C⁽¹⁾

4,963,603

⁽¹⁾

Class A Common Stock

1,468,520 ⁽¹⁾

$ 0 ⁽¹⁾

TCV V, L.P. ⁽²⁾

Series C Preferred Stock

⁽¹⁾

07/19/2011

C⁽¹⁾

97,537

⁽¹⁾

Class A Common Stock

28,856 ⁽¹⁾

$ 0 ⁽¹⁾

TCV Member Fund, L.P. ⁽³⁾

Reporting Owners

Reporting Owner Name / Address	Relationships
Reporting Owner Name / Address	Director	10% Owner	Officer	Other
HOAG JAY C C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301	X	X		May be part of 13(g) group
KIMBALL RICK C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group
DREW JOHN C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group
REYNOLDS JON Q JR C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group
GRIFFITH WILLIAM C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group
TECHNOLOGY CROSSOVER MANAGEMENT V LLC C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group
TCV V LP C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group
TCV MEMBER FUND L P C/O TECHNOLOGY CROSSOVER VENTURES 528 RAMONA STREET PALO ALTO, CA 94301		X		May be part of 13(g) group

Signatures

Frederic D. Fenton, Authorized signatory for Jay C. Hoag		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for Richard H. Kimball		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for John L. Drew		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for Jon Q. Reynolds, Jr.		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for William J.G. Griffith IV		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for Technology Crossover Management V, L.L.C.		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for TCV V, L.P.		07/21/2011
^**Signature of Reporting Person		Date
Frederic D. Fenton, Authorized signatory for TCV Member Fund, L.P.		07/21/2011
^**Signature of Reporting Person		Date

Explanation of Responses:

*	If the form is filed by more than one reporting person, see Instruction 4(b)(v).
**	Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1)	The Preferred Stock converted into Class A Common Stock on a 3.38-to-1 basis upon the effectiveness of the issuer's registration statement on Form S-1 under the Securities Act of 1933, filed in connection with the issuer's initial public offering, and had no expiration date. Any fractional share resulting from the conversion was cashed out.
(2)	These shares are directly held by TCV V, L.P. Each of Jay C. Hoag, Richard H. Kimball, John L. Drew, Jon Q. Reynolds, Jr., and William J.G. Griffith IV (collectively the "TCM Members") are Class A Members of Technology Crossover Management V, L.L.C. ("TCM V"), which is the sole general partner of TCV V, L.P. The TCM Members and TCM V may be deemed to beneficially own the shares held by TCV V, L.P., but the TCM Members and TCM V disclaim beneficial ownership of such shares except to the extent of their pecuniary interest therein.
(3)	These shares are directly held by TCV Member Fund, L.P. Each of the TCM Members are (i) Class A Members of TCM V, which is a general partner of TCV Member Fund, L.P., and (ii) limited partners of TCV Member Fund, L.P. The TCM Members and TCM V may be deemed to beneficially own the shares held by TCV Member Fund, L.P., but the TCM Members and TCM V disclaim beneficial ownership of such shares except to the extent of their pecuniary interest therein.

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